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Hospitality Focused Programme

Open For Enrolment Course


Advance your career.
Understand today. Influence tomorrow.
The Most In-Demand Subjects from the World's Leading Experts

Revenue Management

Date: 18-19 September, 2023 - CLUJ-NAPOCA

Revenue Management (RM) is about a different way of managing business based on a very old idea. Every seller in human history has faced RM-type decisions. What price to ask? Which offers to accept? When to offer a lower price? And when to simply “pack up one’s tent” as it were and try selling at a later point in time, or in a different market?

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Who is the course for?
Hotel owners; Top- and middle - hotel managers and supervisers

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Benefits & Tools

  • Revenue management is the art and science of predicting real-time customer demand and optimizing the price and availability of products to match that demand.
  • In this module we will tackle the essentials of RM-way-of-thinking including associated methods and some numerical applications. The teams of participants will be challenged to run virtual hotels in direct competition and eventually to learn by doing.
  • By the end of the seminar the participants will be able to make decisions on rooms revenue management implementation and therefore to pick the low-hanging fruit.


Acquired Knowledge & Skills

  • Identify the building blocks and key concepts in revenue management
  • Elaborate some tactical tools in hotel operations
  • Apply basic revenue management techniques
  • Understand the performance measures and the effective KPIs in  revenue management
  • Analyze and make combined decisions from a revenue management and marketing perspective
  • Understand the impact of revenue management decisions on the bottom line
  • Think “out-of-the-box”, assess the collaboration between managers and departments

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Image for the article named Horatiu Tudori

Horatiu Tudori

Hospitality expert

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  Cristina Neacșu  
  Programme advisor  

Contact us

  mail   [email protected]   
  phone   +40 756 105 032

Interested in this course for your business or team?

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